DISCLAIMER

IS AN AUTOMOBILE SALES CAREER
RIGHT FOR YOU?

"Is an automobile sales career right for me", that was a question submitted to my Q and A forum. So, should you be a car salesman?

Great question. Bravo to you for asking. Many unfortunate people go half-cocked into a job without considering "Is this a career I want." And yes, a huge YES, selling automobiles is a career.

As I thought about the question, I recalled a lesson from a long ago sales manager. He would say, "Jeffrey, as a Sales Champion, the world is your oyster." At that time he was referencing dollars, the huge income potential available to sales professionals. Today I recognize it as the unlimited opportunity available to people who embrace sales as a profession. An automobile sales career is a profession.

For aspiring sales people my answer is that if it is simply about the dollars, an automobile sales career may not be the best future for you. True, quality sales people have the potential for a huge income. Here's the 'but'. But that income is relative to how well you serve others. If you are not a people person, you will eventually fail.

Sales is not about selling, it is about serving. Zig Ziglar coined it nicely when he wrote, "If you help enough other people get what they want, you will get what you want." A career in sales, especially automobile sales, is about serving the needs of people.

People do not by cars, they purchase what the car, truck, SUV or widget will do for them. A need needs to be filled. Salespeople, good automobile sales people, help people fill what need there is. Confusing, isn't it.

Here is the meat. Products do not sell themselves. People don't buy products. They purchase what that product will do for them. A truck to move stuff around. A four wheel drive SUV to give them peace of mind in winter driving. A high performance vehicle to... well you get the point.

When it comes to automobiles, people invest for their reasons - not the salesperson's. The salesman's role is to guide the prospect to the right vehicle that fits their budget, lifestyle, and needs. The right vehicle, of course, on their lot. If you work out of a Hyundai store, any other brand will simply not do.

So, back to the question, "Should you be an automobile salesman?" The answer rests with a question, "Are you a people person?"

If you are, then automobile sales as a career could indeed be financially rewarding for you.

In fact, for anyone who truly embraces selling cars, trucks, SUVs, even recreational vehicles, they quickly learn the income potential is capped only by their ability, talent, determination to help enough other people get what they want.

Still have questions? Be sure to follow the links. Considering a used car sales career? You determine your success.

Remember, Nothing Happens Until Someone Sells Something

SALES CHAMPIONS MAKE IT HAPPEN!